Castle Danger Brewery is a family-owned brewery that is team-oriented, has a learning/adaptive approach to brewing, and is willing to make consumer-centric decisions when it comes to overall beer quality. We are a rapidly growing organization that works hard and has fun. The success of our business has come from our people who have passion, commitment, creativity, initiative, and a collaborative team spirit. When we have open positions, they will be posted below.

Castle Danger Brewery provides equal employment opportunities (EEO) to all employees and applicants and complies with all applicable federal and state laws governing nondiscrimination in employment.

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Job Title: Marketing & Communications Specialist

Location: Two Harbors, MN
Company: Castle Danger Brewery
Reports To: Director of Sales & Marketing

Schedule: FT Monday-Friday (plus some nights & weekends)

 

Job Overview:

The Marketing & Communications Specialist’s main focus is to promote and position the Castle Danger brand in all company initiatives. Manages, coordinates & executes all social media platforms and company website.

Responsible for collaborating in the company’s marketing initiatives, marketing campaigns, promotions & public relations. Uses market research and analysis to inform company strategy and planning. Collaborate on planning & execution of marketplace brewery events. Creatively collaborates with the taproom team for event concepts and marketing priorities.

 

Duties:

  • Collaborate with the marketing team to conceptualize marketing campaigns, events, promotions, collabs, PR, media relations and community partnerships.
  • Manage & collaborate on social media platforms:
    • Create engaging content for social media platforms such as Instagram, Facebook & additional platforms as added, including video content and stories.
    • Monitor social media channels & analytics for industry trends, user feedback, and insights to improve engagement and brand awareness.
    • Develop and execute social media campaigns to increase brand visibility and customer engagement.
    • Engage with followers by responding to comments, direct messages, and user-generated content in a timely and personable manner.
    • Coordinate with marketing team to ensure a consistent brand voice across all digital platforms.
  • Manage company website. Ensure information is timely and brand consistent. Work with IT for troubleshooting
  • Manage photo shoots and video campaigns
  • Collaborate with marketing team to concept new seasonal company merchandise
  • Assist as needed in event coordination and execution (taproom events, festivals, dinners, tastings, etc.)
  • Attend conferences, beer festivals, events, samplings, and other promotional events
  • Manage content and distribution for the monthly Brewsletter & email blasts
  • Gather and facilitate market and consumer research to inform company strategy and planning
  • Coordination & execution of internal marketing initiatives and events.
  • Other duties as assigned

Qualifications

  • 21 years of age or older
  • 3-5+ years of experience in marketing, event coordination or public relations
  • Self-motivated, self-starter with the ability to excel in instances of limited direction
  • Detail-oriented and ability to be a forward-thinker
  • Ability to manage and prioritize multiple projects with varying levels of importance and difficulty
  • Excellent communication skills
  • Flexibility to work a variety of hours. Most work will occur during the business day but must be flexible to work nights and weekends as needed.
  • Proficiency in Microsoft Word, Excel, Outlook, and PowerPoint
  • Canva, Adobe Suite & Word Press experience is a plus.

Physical Requirements

  • Ability to travel by car throughout the state of MN & WI
  • Ability to lift and carry up to 55 lbs; team-lift objects up to 170 lbs as needed for event setup

Education Requirements

  • Bachelor’s degree in business, marketing or other related field is strongly preferred

Compensation & Benefits

  • Competitive salary, commensurate with experience.
  • Paid time off and 401(k) retirement plan.
  • Health, dental, vision, life, disability & profit-sharing benefits.
  • Employee perks, including free beer and merchandise discounts.
  • Paid training and professional development opportunities.

 

TO APPLY PLEASE COMPLETE THIS FORM:
Application for Employment